cosmetics
Will Prada’s refillable, tech-driven premium beauty line succeed in China?
The beauty battle is heating up after Kering, Prada is debuting and doubling down on the sector this year. But can it join L’Oréal Luxe’s billionaire club? Read MoreC-beauty doubles its market share in just five years
Chinese beauty brands are starting to go high-end, and that’s something international players will need to adapt to. Read MoreChinese netizens boycott Japanese beauty products over radioactive water concerns
Chinese shoppers are dumping their Japanese beauty products over contamination concerns. But why should global brands be worried too? Read MoreHow Celebrity Brands Can Build Durable Businesses In China
Celebrity brands like Drew House and Fenty Beauty are finding success in China. But beyond the appeal of their founders, how do these labels stay relevant? Read MoreChina’s Cosmetics And Beauty Sales Rebound For The First Time Since July
Hitting $9.53 billion in sales in January and February, China's beauty industry is set to rebound in 2023. But the market is not just growing — it is evolving. Read MoreExclusive: Shiseido Launches World’s First AI-Powered NFT Community Program In Beauty
The Japanese cosmetics company has released 150 limited edition NFTs in honor of its 150th anniversary, alongside a number of benefits to its steadfast community. Read MoreThe Good Old Days: Why Nostalgia Amplifies Brand Collabs In China
One stand-out brand collaboration trend is the leveraging of familiar IPs from cartoons or national food brands that stir a sense of nostalgia. Read MoreAs the Korean Wave Fades in China, K-Beauty’s Loss is C-Beauty’s Gain
The Korean Wave is increasingly becoming a ripple in China, amid an ongoing entertainment crackdown and surging competition from Chinese beauty brands. Read MoreHow Long Can Hermès Rely on Birkin’s Allure?
Hermès is diversifying its product categories in an attempt to recruit younger consumers and mitigate its iconic bag’s potential decline in the future. Read MoreWhen Will Beauty Benefit From the Global Gaming Boom?
Throughout the past year of global coronavirus lockdowns, our digital selves are likely to have seen far more public exposure than our physical selves. Read More