corporate social responsibility
Op Ed: Is CSR The Key To Surviving COVID-19?
With many companies failing, it’s reasonable to wonder if they can truly commit to CSR. But COVID-19 is actually reinforcing the need for it. Read MoreOp-Ed: Will Your Brand Be On The Right Side Of History?
Both Covid-19 and anti-racism protests have been a wake-up call to business leaders to get on the right side of history, and CSR can help them do that. Read MoreAre Brands Doing Enough Due Diligence on Aid to China?
Because of the Red Cross scandal in China, luxury companies now see that they need to do their due diligence when donating to charities — but how? Read MoreKering: Sustainability is a ‘Business Imperative’ for Global Luxury Industry
Jing Daily talks to the global luxury conglomerate's head of sustainability Marie-Claire Daveu about why sustainability and social responsibility are "essential" to its success—especially in China. Read MoreChina’s 382 Million Millennials Demand Corporate Social Responsibility
This enormous group of young Chinese consumers expects the brands they're buying to be socially engaged and ready to make a difference. Read MoreDiageo Latest Brand To Enter Luxury’s Social Responsibility Upsurge
The London-based premium drinks company launches a project to empower Chinese women in response to Chinese consumers' growing interest in businesses' philanthropic activities. Read MoreYoox China x Naomi Campbell: Fashion With A Cause
To commemorate its launch in China, Milan-based designer discount e-commerce site Yoox recently teamed up with British supermodel Naomi Campbell and her not-for-profit charitable initiative, Fashion for Relief. Read MoreSocial Responsibility Could Be Key To Deeper Connections With Chinese Consumers
As Chinese consumers become more savvy and diverse in their buying power, will there be an opportunity for luxury brands to create a deeper connection through social responsibility? Read MoreShanghai Tang Gets Charitable With “Save China’s Tigers” Collection
Get ready to coo over Shanghai Tang’s newest furry additions: Shang Yi and Tang Yi, two male tiger cubs the Hong Kong-bred brand recently adopted to continue its commitment to… Read MoreBMW Shows Artsy Side For Fifth Annual “China Culture Journey”
Held in collaboration with China's National Academy of Arts, this month the German automaker BMW and its Chinese JV Partner, Brilliance Auto, are showing their cultural side with the fifth… Read More