consumer trends
Q&A: La Perla CEO Tim Brasher On Selling Luxury Lingerie To China
To learn more about La Perla's plans for the China market, Jing Daily recently caught up with CEO Tim Brasher to discuss his brand's experience in the country, its localized… Read MoreSecond-Hand Luxury Losing Stigma In China
What Jing Daily referred to as the “spreading wildfire of luxury second-hand shops in China” last year continues to rage in China’s first- and second-tier cities (as well as over… Read MoreLuxury Brand Image In China: Avoiding The Risk Of Trivialization
The luxury business in China is facing a natural evolution. Conspicuous logos are no longer a must for social recognition, at least in top-tier cities like Beijing and Shanghai. Meanwhile,… Read MoreChina Demand For Jewelry, Watches To Buoy “Hard Luxury” Brands
Conspicuous consumption may be on the decline in China's "soft luxury" market, as some wealthy Beijingers and Shanghainese buy more "logo-lite" handbags and apparel, but major luxury brands see China… Read MoreBrands Need To Cater To China’s New “Emo-sumer”
An increasingly important trend that can't be ignored by brands and marketers in China is the growing individualism emerging among the country's younger consumers. Read MoreFlash Sales & The Fashion Industry In Asia: For Better And For Worse
The most unfortunate thing about the rise of online flash sales in Asia is that they are taking place right on the eve of a creative boom in the region. Read MoreWhy Chinese Consumer Goods Enterprises Must Transform
Working with and talking to a broad range of executives at Chinese consumer goods companies, five transformation challenges have regularly emerged as the most critical. Read MoreTapping China’s Mobile Boom, 360Fashion App Links Fashion Brands With Chinese Shoppers
With China expected to hit one billion mobile connections by May of this year and retail sales in the fashion and luxury segments maintaining strong double-digit growth, brands are looking… Read MoreEverything You Need To Know About The China Luxury Market In Three Minutes (Video)
Breaking down some of the most important findings of their latest Prestige 100 China IQ study, this week the L2 Think Tank released a video explaining everything one needs to… Read MoreL2’s Prestige 100 China IQ Report: Digital Competence Critical For Luxury Success
This week, the New York-based L2 Think Tank released its new Prestige 100 China IQ report, ranking 100 prestige brands operating in China on their adoption and use of digital… Read More