consumer trends
China Connect Paris 2019 – The Experience Economy
The 9th annual China Connect Paris conference is the largest European gathering of experts on Chinese consumer trends. This unique event reaches an audience of top-level Western marketing and digital decision-makers in luxury. Learn from and meet influential Chinese internet players, Greater China- and APAC-based marketers. Attendees will gain access to high-level insights and learnings ... Read More
Wealthy Young Chinese Want to Have Their Cake and Bake it at Home
From ovens to $1,000 espresso machines, China's new rich are indulging in higher-end Western kitchen conveniences. Read More
The Webster Pop-Up Brings Miami Fever to China
The Webster fashion boutique chooses China for its first pop-up outside the United States, which will take place at Lane Crawford stores. Read More
Event Watch | China Connect Paris
From April 6 to 7, China Connect will bring tech and digital marketing professionals together to share and explore how brands can use online tools to woo Chinese m-commerce consumers. Read More
Global Brands, Engage Your Global Chinese Customers
Despite the proven purchasing power and attractive spending patterns of traveling Chinese consumers, brands dramatically underinvest in this global customer segment in their home markets. Read More
What Gucci’s New Tiered Model Could Mean For China’s Luxury Market
With a tiered socioeconomic landscape, an aspiring middle class, and varying levels of taste, sophistication, and connoisseurship, hitting the Chinese target is not always point-blank. Read More
Study: Lower-Tier Consumers Leading The Way In China
A new study by Ogilvy & Mather China’s consumer insights and trends team, Discovery, confirms that lower-tier cities should be anything but low on brands' lists of China priorities. Read More
Q&A: La Perla CEO Tim Brasher On Selling Luxury Lingerie To China
To learn more about La Perla's plans for the China market, Jing Daily recently caught up with CEO Tim Brasher to discuss his brand's experience in the country, its localized marketing strategy, and future plans. Read More
Second-Hand Luxury Losing Stigma In China
What Jing Daily referred to as the “spreading wildfire of luxury second-hand shops in China” last year continues to rage in China’s first- and second-tier cities (as well as over the border in Hong Kong). Read More
Luxury Brand Image In China: Avoiding The Risk Of Trivialization
The luxury business in China is facing a natural evolution. Conspicuous logos are no longer a must for social recognition, at least in top-tier cities like Beijing and Shanghai. Meanwhile, for major brands, retaining a luxury image is becoming increasingly difficult. Read More
