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3 Takeaways From Vogue Business In China’s 2020 Fashion Capital Report
Here, 3 key takeaways from the 2020 New Fashion Capital Index Report by Vogue Business In China for brands navigating China’s non-first-tier cities. Read More
How Gen Z And Millennial Needs Have Radically Changed Post-COVID-19
Millennial and Gen-Z consumers are more health-focused and want an improved quality of life post-COVID-19, and luxury brands must appeal to these urges. Read More
4 Post-COVID Marketing Tips That Will Save Luxury Brands In China
We outline marketing tips to help luxury players optimize their China strategies during rising consumer patriotism and challenging digital environments. Read More
Condé Nast Launches Vogue Business in China on WeChat
The publication was born amid a host of cultural missteps by Western luxury brands in China and Chinese homegrown brands going global. Read More
Condé Nast Launches Online Trade Mag ‘Vogue Business’
It is an unusual move for a consumer-facing fashion publisher, but Vogue Business does not come as a full surprise given the struggle Condé Nast is facing. Read More
Chinese Whispers: Editor-in-Chief Angelica Cheung Will Not Leave Vogue China, and More
Condé Nast China denied the rumor that Vogue China's editor-in-chief Angelica Cheung is on her way out, and more. Read More
Choosing Chinese Partners Proves a Minefield for Luxury Brands
As Waldorf Astoria owner Wu Xiaohui is sentenced to 18 years in prison, what can luxury brands learn about choosing the right Chinese business partner? Read More
Chinese Whispers: WeChat Is an “Aging” Social Media App
Older people are now far more committed to Tencent's flagship app than younger generations, posing a challenge for luxury brands using it to reach post-90s consumers. Read More
Opinion: China Has Blazed a Trail for Trust in E-commerce
There are six key ways that Chinese e-commerce players have helped assuage doubts and grow the market 2,000 percent in the past seven years. Read More
Chinese Whispers: Men’s Make-up, Vogue’s New Publisher, and Chow Tai Fook
In this edition of Headline From China, we present news about the luxury market from local Chinese media from April 16-20, 2018. Read More
