Collabs and Drops
Why Bearbrick’s Collab Magic Is Still Winning Over China
Bearbricks have become the go-to partner for a diverse roster of brands, from Jimmy Choo to Andy Warhol. What makes the Medicom Toy figurine so special? Read More
7Up, Skaters, And The Pet Economy: China Collabs of the Week
Whether its partnering with beverage brands or creating mini streetwear apparel for pets, brands are finding new ways to connect to Gen Z in China. Read More
Is It Safer For Luxury To Stick To Online-Only Drops In China?
Limited-edition product launches in China can stir a big frenzy. To avoid extreme crowds and chaos, luxury brands are relying on online-only sales. Read More
Balmain Is The Latest To Tap Pokémon. What Will China Think?
After teaming up with Clarks and Uniqlo, Pikachu is getting the luxury treatment with Balmain. Will nostalgic Chinese consumers turn out for the collection? Read More
China’s Next GenZ Craze? Frisbee Collabs
From sportswear brand Anta to beauty label Elizabeth Arden, companies are designing frisbees to capture China’s latest Gen Z craze. Read More
Big In China: Brand Collaboration, The Jing Guide To Co-Branded Releases In China
The latest market research report by Jing Collabs & Drops, Big in China: Brand Collaboration is a comprehensive guide to co-branded trends in the mainland. Read More
Sweet Treats And Street Fashion: China Collabs Of The Week
From Champion's tie-up with Melting Sadness to Mizuno's capsule with Randomevent, sportswear brands are turning to local designers to build street cred. Read More
Yeenjoy Studio Enters Chinese Homes, One Minions Ceramic At A Time
Transforming tradition into pop culture gold, Yeenjoy Studio is known for collaborating with streetwear names like Clot and beloved IP like the Minions. Read More
Skateboarding And Shopping: China Collabs Of The Week
From Labelhood's collection with Casey Casey to skateboards made out of coffee capsules, here's a roundup of our favorite collabs out of China. Read More
Marketing Experts’ Top Tips For Brand Collaboration In China
A preview to Big in China: Brand Collaboration, marketing experts discuss what you need to know about co-branded launches in China. Read More
