Collabs and Drops | Page 5 of 5

Marketing
Artist Oscar Wang on Collaborating, Cartoons and China’s Gen Z
Sadie Bargeron | Share
Cartoon animal characters have become the stars of Stella McCartney and Fendi's China brand marketing, thanks to Shanghai artist Oscar Wang. Read More
Marketing
Richard Malone and the Magic of Mulberry Collabs
Sadie Bargeron | Share
To celebrate its 50th anniversary, Mulberry asked Richard Malone and other young designers to explore what sustainable craft means to them. Read More
Marketing
Why Mid-Autumn Festival Is China’s Fashion-Food Moment
Wenzhuo Wu | Share
With this year’s Mid-Autumn Festival arriving in two weeks, what global brands have collaborated with local partners on holiday mooncakes? Read More
Marketing
Unpacking the Impact of 3 Viral Collaborations
Sadie Bargeron | Share
With boundary-smashing collaborations defining today’s luxury market, Jing Daily breaks down reactions to the world’s most successful campaigns. Read More

Index Level	Daily Change	% Change
239.39	-$0.44	-0.18%

LVMH	Kering	Richemont
+$0.51	+$0.32	+$0.13

Artist Oscar Wang on Collaborating, Cartoons and China’s Gen Z