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Collabs and Drops

  • Marketing

    Clot Gives McDonald’s A Streetwear Makeover In China

    Wenzhuo Wu  |   Share
    The Asia-exclusive collaboration is generating a huge buzz across major social media channels. What can brands learn from the partnership? Read More
  • Fashion

    Christian Cowan x Teletubbies, Y-3 Atelier, And Bally x Adrien Brody: Global Collabs Of The Week

    Sadie Bargeron  |   Share
    In brand-collab news this week, Oscar-winning actor Adrien Brody designs a series of capsules with Bally, and Christian Cowan finesses meme fashion once again. Read More
  • Market Analysis

    MM6 Maison Margiela x Chenpeng, Arc’Teryx x Songtsam And More: China Collabs Of The Week

    Sadie Bargeron  |   Share
    This week in local brand collabs: Chinese hotel Songtsam launches hype-worthy merch, Maison Margiela’s diffusion line joins hands with Chenpeng, and Robert Wun’s Staccato heels hit shelves. Read More
  • Market Analysis

    Palm Angels x Tod’s And More At Paris Fashion Week: Global Collabs Of The Week

    Sadie Bargeron  |   Share
    Hot off the Paris Fashion Week runway, these brand collaborations portray the power of long-term partnerships in garnering loyal consumers and evolving existing brand identities through creative innovation. Read More
  • Market Analysis

    Li-Ning Drops Wallabees And Desert Treks, Plus More Local Tie-Ups: China Collabs Of The Week

    Sadie Bargeron  |   Share
    A Paris Fashion Week highlight, cult footwear partnership, and artist-brand pairing make up this week’s diverse roundup of brand collaborations in China. Read More
  • Market Analysis

    Fast-Fashion Mugler, Safe Sex At Diesel, And Balmain x Puma: Global Collabs Of The Week

    Sadie Bargeron  |   Share
    Luxury taps fast-fashion retailers and household names such as Durex and H&M, showing that mainstream relatability is a key motivation this year. Read More
  • Fashion

    Wu Tiao Ren Gets Beautified, Gap x Attempt, And Clot x The North Face: China Collabs Of The Week

    Sadie Bargeron  |   Share
    This week’s local brand collaborations reflect the rise of Chinese streetwear power players and niche names like Attempt. Read More
  • Marketing

    Moncler x Mercedes-Benz, Raf Simons’ Fred Perry Finale, And Mowalola Timbs: Global Collabs Of The Week

    Sadie Bargeron  |   Share
    Moncler and Mercedes-Benz prove luxury branding goes beyond consumer-focused products, while Raf Simons launches his last Fred Perry capsule. Read More
  • Fashion

    Wow!Dragon Gets Arty, A.Society Plant Pots, And Yvmin x Shushu/Tong: China Collabs Of The Week

    Sadie Bargeron  |   Share
    This week, we analyze how smaller collaborative drops might not necessarily be a bad move to connect with new fans and local subcultures. Read More
  • Fashion

    The Jimmy Choo x Pretty Guardian Sailor Moon Collab Wows Chinese Luxury Shoppers

    Wenzhuo Wu  |   Share
    Given the popularity of Pretty Guardian Sailor Moon among Chinese millennials and Gen Z, Jimmy Choo’s collaboration with the manga has driven social buzz before its debut. Read More
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Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

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