Collabs and Drops
Sweet Treats And Street Fashion: China Collabs Of The Week
From Champion's tie-up with Melting Sadness to Mizuno's capsule with Randomevent, sportswear brands are turning to local designers to build street cred. Read More
Yeenjoy Studio Enters Chinese Homes, One Minions Ceramic At A Time
Transforming tradition into pop culture gold, Yeenjoy Studio is known for collaborating with streetwear names like Clot and beloved IP like the Minions. Read More
Skateboarding And Shopping: China Collabs Of The Week
From Labelhood's collection with Casey Casey to skateboards made out of coffee capsules, here's a roundup of our favorite collabs out of China. Read More
Marketing Experts’ Top Tips For Brand Collaboration In China
A preview to Big in China: Brand Collaboration, marketing experts discuss what you need to know about co-branded launches in China. Read More
Is Hit C-Drama ‘A Dream of Splendor’ Brands’ Golden Ticket?
Local brands are rushing to join hands with China’s hit series of the year, A Dream of Splendor. Will C-drama IP collaboration be the new marketing craze? Read More
Five Questions With Roaring Wild, China’s Streetwear Favorite
Jing Daily sat down with the co-founder of Chinese streetwear brand Roaring Wild to discuss the team’s approach to co-branded releases. Read More
Wine Brands Find Their ‘Youth Formula’ in Collaborations
Young consumers have gone wild for the Kweichow Moutai x Mengniu Dairy liquor ice cream tie-up. Read on for more of this month’s tantalizing collaborations. Read More
Wake Up and Smell the Coffee. Beauty Certainly Has
With the increading popularity of coffee in China, local coffee chain brands have become ideal partners for beauty retailers. Read More
Daniel Arsham’s New Brand Is Made for China’s Hypebeasts
Daniel Arsham, one of China’s favorite contemporary artists, has launched a clothing brand called Objects IV Life in collaboration with Tomorrow. Read More
Can Collabs Swerve China’s Cancel Culture?
While public sentiment toward Travis Scott is still hostile globally, China is excited about Nike’s upcoming Air Jordan Mocha Low sneakers. Read More
