cognac
Event Watch: Martell Artists Of The Year 2012 (Beijing)
Like every major cognac maker, Martell continues to invest significant amounts of time and money to better tap China's booming demand for the spirit, imports of which grew 21.5 percent… Read More
More Chinese Drinkers Turning To Imported Spirits, But Baijiu Still King
As the world's largest beer producer and consumer, the number two consumer of cognac and seventh-largest consumer of wine, China is rightfully considered a massive market for international drinks firms. Read More
Cognac Demand Surges In China, But Whisky Makers Won’t Go Down Easily
Long a favorite among upwardly mobile Chinese (or those who hope to appear that way), demand for cognac in China has surged in the last decade, with the country now… Read More-
2011 Martell Artists Of The Year Awards Held At Shanghai Art Museum
This year's awards celebrated the work of five internationally renowned artists: Sui Jianguo, Li Songsong, Hai Bo, Inez van Lamsweerde and Vinoodh Matadin. Read More -
Martell Opens First “Experience Boutique” In Hong Kong
Last year, Martell's $3,600-per-bottle L'Or cognac sold out in China, and waiting lists for upcoming vintages are packed with Chinese buyers. Martell looks to be returning the favor, as the… Read More -
Grand Marnier Targets China’s Young Drinkers
While baijiu and beer remain the top of the heap in the China market in terms of volume, among luxury consumers, scotch, cognac, liqueurs, and grape wine have caught on… Read More -
Chinese Spending Buoys LVMH
LVMH Moët Hennessy • Louis Vuitton S.A., the mighty global juggernaut, has had a bit of a rough year in the traditionally reliable markets of North America, Japan and Europe. Read More
