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China Beauty Collaboration Trends During CNY. Which Brands Did It Best?
For the Spring Festival, fierce competition saw beauty brand collabs go the extra mile (and one even to outer space). Jing Daily assesses the campaigns’ wins — and losses. Read MoreChina’s Collaboration Trends In The Year Of The Rabbit
With a growing number of luxury brands joining the Chinese New Year race, what kind of collaborations are capturing locals’ hearts — and pockets — for the Year of the… Read MoreThe One Thing Stores & Hotels Can Do Right Now to Boost China Tourist Sales
Retailers that rely on Chinese tourist spending can quickly benefit from adopting mobile payment options like Alipay and WeChat Pay to boost consumption. Read MoreWill London’s Luxury Stores Bring Home the Bacon this Chinese New Year?
Perhaps the entire luxury industry in London lacks a comprehensive marketing strategy for China’s largest holiday -- the upcoming Chinese Lunar New Year. Read MoreBurberry’s Weird Chinese New Year Tribute Stirs Controversy
Burberry’s Chinese Lunar New Year tribute draws online controversy over creepy fashion shots that shows a lack of understanding of CNY culture. Read MoreHow to Accommodate Chinese Families Traveling for the Lunar New Year
International travel during the Lunar New Year is increasingly popular among Chinese consumers, and many are bringing their whole families with them. Read More