clarins
Still Gimmicky in the US, F&B + Brand Collaborations Gain Acceptance in China
Food & beverage and brand collaborations, which have been gaining popularity internationally, are taking off in China in a wide array of formats. Read More
Will Makeup Catch Up With Skincare in Post-Pandemic China?
Skincare remained more resilient than makeup products during China’s lockdown. Now that people are back on the streets, is this going to change soon? Read More
Beauty Marketing Trends in 2020 That Will Boost Your KOL Game
6 beauty trends, including cultural collaborations, product launches around trending topics, fresh faces, creative new retail, and more. Read More
How Can Luxury Beauty Brands Keep up in Asia? Look for these Beauty Barometers
Our 3 key beauty barometers to help global luxury beauty brands better understand what works in the beauty market in China and beyond. Read More
Can Cha Ling, a Local Beauty Brand Backed by LVMH, Succeed in China and Beyond?
What challenges does Cha Ling, a local Chinese beauty brand backed by LVMH, need to conquer in order to gain market share from international beauty brands? Read More
Three Tips for Using Influencers in China: Lessons from the Skincare Industry
A new report released by influencer marketing agency PARKLU shows 3 golden rules to maximize the value of China's beauty influencers. Read More
10 Luxury Brands Share the Digital Love This Mother’s Day
Many luxury brands have launched specially-designed Mother's Day campaigns for the Chinese market on social media as more consumers celebrate the holiday. Read More
Report Says Chinese Men Spend 24 Minutes Grooming Daily, Signaling Market Opportunity
Chinese men spend an average of 24 minutes on their daily grooming routine, signaling a growing market for male skincare. Read More
8 High-End Shopping Malls Sought Out by Luxury Brands in China
Here are 8 upscale department stores in China and how they have embraced the "New Retail" business model to connect online sales to their offline business. Read More
In China, Premium Cosmetics Surpassed Mass Beauty Brands in 2016
While mass beauty labels beat out luxury brands globally, a new report shows the opposite was true in China, where people are increasingly aware of beauty. Read More
