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Can Luxury Tap Into China’s Hottest New Trend—Skiing?
From Dior and Moncler’s new ski collections to Anta Group and Fosun’s strategic investments, China’s booming ski market has created opportunities for luxury brands. Read MoreWill Post-Pandemic Markdowns Hurt Luxury Brands Long-Term?
Luxury houses face a dilemma: Should they make short-term business decisions by discounting goods or defend their brand images for long-term sustainability? Read MoreChinese Female Leaders Gain Seats At Global Fashion Tables
Global corporations must be able to adapt to rapidly-changing consumer demands. In China, that will take the expertise of the country’s female leaders. Read MoreTmall Continues to Acquire Luxury Partners
As brands continue to tap China’s e-commerce platforms, Alibaba’s Tmall signs up Balenciaga and Chloé indicating its unrelenting acquisition strategy. Read MoreThe 5 Best Chinese New Year Products from Luxury Brands
Can luxury brands really sell rat products? Yes! If they're adorable. Here are 5 special Chinese New Year-themed lines that are totally irresistible. Read MoreWhat Was 2019’s Formula to Create China’s It Bag?
With luxury bags and leather goods now one of China’s top spending categories, it’s time to find out what makes an It bag’s design tip. Read MoreThe Business of Making a Mr. Bags
Mr. Bags, by leveraging a precise positioning on bags via a “minutes sold out” model, has become a super salesman, helping brands to sell, consumers to buy. Read MoreChina’s “Mini-Me” Culture is Perfect for Luxury Brands
Chinese Millennial mothers have created a surging and lucrative “mini-me” trend in China, and an obvious target for luxury brands to conquer. Read MoreAt PFW, Which Brands Connected With China’s Millennials?
Fashion week presents an opportunity for brands to connect with Chinese audiences. In Paris, some brands excelled while others missed the mark. Read MoreGen Zers vs. Millennials: How and Why Brands Must Know the Difference
Many brands market to millennials and Gen Zers as one group in China, but because of their unique differences, they must be targeted separately. Read More