chivas

While China's wealthy urbanites are cutting back on conspicuous consumption this year, particularly in the run-up to this fall's decennial government changeup and amid a tougher overall economic climate, one country that stands to continue to gain from China's evolving luxury demand is Scotland. Read More

Though wine seems to be the king of the moment in the Chinese spirits industry, Scottish and Irish whisky producers have been hard at work for the last several years courting middle-aged, upper-middle-class Chinese men. Read More

One of the fascinating aspects of China's growth and commercialization over the past 30 years is the opening of new niche markets that did not previously exist in the Mainland, even pre-1949. One of these niche markets is whisky. Though foreign liquors have entered the country at a rapidly growing rate for decades, whisky failed to gain a foothold in the country until the late 1980s. Read More

China's love affair with the national sport of Scotland, golf, has also spread to the national drink of Scotland -- scotch whisky. Read More