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chinese millennials

  • Consumer Insights

    BCG Report: China’s Middle Class To Reach 40 Percent Of Population By 2030

    Zihao Liu  |   Share
    BCG highlights the explosion of China’s middle class while reporting notable discrepancies between age groups. What lessons can luxury brands learn? Read More
  • Consumer Insights

    From Overtime Worker To Digital Nomad: Young Chinese Seek ‘Slow Lifestyles’ Abroad

    Crystal Tai  |   Share
    After "lying flat" and "letting it rot," young Chinese around the world are turning to digital nomadism as a lifestyle choice. Read More
  • Millennial

    How Luxury Brands Can Connect With Aging Chinese Millennials

    Adina-Laura Achim  |   Share
    Can luxury brands leverage the striking parallels between China’s millennials and its senior demographic to gain a stronger foothold in the county? Read More
  • Millennial

    Why Sustainability Is Trending With China’s Millennials

    Aileen Yu  |   Share
    Sustainability was at the heart of this year’s Shanghai Fashion Week programming, but can the trend truly take hold in China? Read More
  • Predictions For The Chinese Luxury Market In 2021

    Jing Daily  |   Share
    Mainland China’s luxury consumers are more integral to luxury than ever. With that, here are Jing Daily’s predictions for the 2021 Chinese luxury market. Read More
  • Presented By Tong

    Why China’s Young Consumers Love Brand Collaborations

    CCI Team  |   Share
    China’s Gen Z and millennial consumers seek novel products that stand out from the crowd, fueling a rapidly evolving culture of innovative “mega-collaborations” between brands. Read More
  • Why The Outdated ‘Spirit Boy’ Style Is Making A Comeback In China

    Jennifer Zhuang  |   Share
    The tasteless Spirit Boy aesthetic is the latest trend to captivate China’s Generation Z. What do brands need to know about this ironic fad? Read More
  • Can COVID-19 Cool Off China’s Scalding Sneaker Market?

    Wenzhuo Wu  |   Share
    China’s primary and secondary sneaker markets experienced turbulence during the COVID-19 pandemic, but is China's “sneaker bubble” finally about to burst? Read More
  • Marketing

    Why Cross-Category Marketing Works In China

    Adina-Laura Achim  |   Share
    Certain marketing strategies produce better results than others, and cross-category marketing is one that has done well in China. Jing Daily looks at why. Read More
  • Can Tiffany’s New Face Fuel Its China Market?

    Wenzhuo Wu  |   Share
    Tiffany is betting big on China’s vast luxury market, appointing the popular Gen Z actor-singer Jackson Yee as the new face of its Tiffany T collection. Read More
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Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 12/08/2023

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