chinese millennial consumers
Consumer Sentiment Will Define a Post-Coronavirus China
The coronavirus has given China's consumers a new set of fears, so how will their views on luxury consumption change once the epidemic is over? Read More
How Would LVMH Redefine Tiffany?
What would LVMH need to do in order to transform Tiffany from its historic past into a more relevant brand for millennials and younger global consumers? Read More
Chinese Millennials & Anti-Aging Pills: A Love Story
Rigid and highly aging-anxious, Chinese millennials are investing heavily in anti-aging products to avoid the future effects of aging. Read More
China’s Millennial Burnout Culture Wear Luxury Like a ‘Badge’
Overworked and highly ambitious, many "burnout" Chinese millennials are turning to luxury shopping as a gesture of self-reward or self-care. Read More
Jing Daily Hosts: Why Now is the Perfect Time for New Brands To Invest in China
For our first CEO breakfast series in New York, we spoke to Daniel Langer, CEO of the digital transformation agency Équité, to discuss how brands can survive during uncertain economic and political times. Read More
China Slowdown a Bigger Concern Than Trade War for Luxury Markets: BCG
Boston Consulting Group said the potential slowdown in Chinese demand is vital in determining the trajectory of the global luxury market in the medium term. Read More
7 Reasons Why Luxury Can’t Rely on the Chinese Millennial Market Growing
A new report from a Chinese research agency questions whether the millennial market in China is a sustainable revenue source for luxury brands. Read More
Chinese Whispers: Weibo Labels Valentino Ad as Spam, and More
A Chinese celebrity's endorsement post on Valentino was marked as a spam by Weibo, a major marketing and branding platform for luxury brands in China. Read More
