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Chinese millenials

  • The 6 Big China Luxury Trends From 2020

    Nica San Juan  |   Share
    To capitalize on China’s lucrative post-COVID-19 market growth, luxury brands must know the current trends. Here, six that shaped China’s consumers in 2020. Read More
  • Here’s How Luxury Brands Keep Their Loyal Chinese Customers Buying

    Adina-Laura Achim  |   Share
    Every luxury company looks for innovative ways to earn repeat business, but in the digital age, customer loyalty retention has been hard to come by. Read More
  • The Future of Luxury

    In A Digital World, First Impressions Can Make Or Break A Luxury Brand

    Daniel Langer  |   Share
    If a luxury brand makes a poor impression upon first sight, it might never convince a customer to buy what it is selling. Read More
  • Why Luxury Certificates Will Soon Be Standard In China

    Adina-Laura Achim  |   Share
    Certificates of authenticity have changed, with apps and e-commerce platforms offering expert online authentication to help fight advanced counterfeiting. Read More
  • Why Do Chinese Consumers Love Tailor-Made Luxury Experiences?

    Adina-Laura Achim  |   Share
    While older generations in China wanted to acquire products that communicated wealth and social status, today’s younger shoppers prefer luxury experiences. Read More
  • How the iPhone Lost its Luxury Social Status in China

    Tiffany Lung  |   Share
    Apple recently debuted its new iPhone 12 in China, but netizens criticized it over its high price and negatively compared it to domestic brands. Read More
  • Will Luxury Players Embrace China’s D2C Revolution?

    Adina-Laura Achim  |   Share
    Gen Zers are happy to remove the middleman and source directly for a better price, which is why they are open to D2C trends. Read More
  • The Future of Luxury

    Why Luxury Brands Are Failing in China Post-COVID-19

    Daniel Langer  |   Share
    Most luxury brands have faced challenges and disruptions from the ongoing COVID-19 crisis. But, in many cases, most of their problems are homemade. Read More
  • Fashion

    How Niche Brands Create Social Media Sales In China

    Ran Bi  |   Share
    This summer, the niche bag and accessories label BY FAR took Chinese social media by storm thanks to excellent branding via social sales platforms. Read More
  • Will Young China’s Desire For Early Retirement Be Bad For The Luxury Market?

    Emily Jensen  |   Share
    A growing counterculture within China’s younger generations is increasingly pushing back against unreasonable work hours, which has led many to seek early retirement. Read More
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Jing Daily KraneShares China Global Luxury Index

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 08/11/2022

Index LevelDaily Change% Change
243.47+$3.531.47%
LVMHKeringRichemont
+$1.26+$0.5+$0.02
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