Chinese Luxury Shopping
Luxury Brands Face a Grim Golden Week in Hong Kong
With ongoing protests in Hong Kong, the luxury segment, one of the world’s most developed and reliable markets, is bracing for a grim Golden Week. Read MoreMillennial China Hunts for the Next “Hermès”
Chinese millennial consumers are beginning to look beyond the luxury icons represented by Hermès and are now Increasingly on the hunt for niche labels. Read MoreWhy Expensive Luxury Brands are Often Priced Too Low
For luxury brands, estimating the Added Luxury Value for both for the category and the brand is an important consideration when making pricing decisions. Read More