chinese fragrance market
Diptyque’s Secret on Growing a “Scented” Business in China
The French niche fragrance brand Diptyque, famous for its chic candles, perfumes, and accessories, is having a breakout moment in China. Read MoreWhen Smells Sell: Chinese Male Celebrities and Their Favorite Fragrances
A look at how Chinese male celebrities like Liu Hao Ran influence the fragrance market in China through social media channels like Weibo. Read MoreScents of China: The Boom of Luxury Interior Fragrances
Interior fragrances are fast becoming must-have accessories for trendy Chinese luxury shoppers. Read More