Chinese fashion influencers

Here is how Mr. Bags, China's top luxury handbag influencer, evolves his content strategy in a highly competitive influencer market. Read More

Dolce & Gabbana ditched models in favor of Chinese celebrities at its Milan fashion show catwalk yesterday - and the net erupted Read More

Here is a behind-the-scenes peek at a day in the life of the Chinese fashion influencer Leaf Greener during New York Fashion Week. Read More