chinese consumption
Shoot for the Stars or the Sun?: Marketing to Chinese vs. Japanese Luxury Consumers
What are the big differences between Japanese and Chinese luxury consumers? Read More
What Richemont’s Divorce from Shanghai Tang Reveals About These Western-Owned Chinese Luxury Labels
The sale of Shanghai Tang by Richemont has implications for similar Chinese luxury brands owned by Western companies such as Hermes's Shang Xia. Read More
