chinese celebrities
Brands are Helping Super Fans Support Their Idols
Fan groups are a smart way for brands to build a rapport with fans and support them to do what they love — instead of simply pushing products on them. Read More
Cai Xukun and Yang Mi Remain the Top Celebrities in China in April: R3
The April R3 Celebrity Index revealed that Chinese boyband member Cai Xukun and actress Yang Mi were the most-buzzed-about stars in China last month. Read More
Chinese Whispers: A Ranking of Chinese Celebrities’ Commercial Power, and More
Hong Kong actor Shawn Yue, who is the brand ambassador for Tommy Hilfiger in China, had the largest influence on consumer purchases in Q4 2018. Read More
China’s State Media Investigates Fake Followers of Celebrities
Attempting to eliminate fake-follower buying in China, the state media CCTV investigated the behind-the-scenes supply chain of this grey market. Read More
China Closes Harper’s Bazaar’s WeChat Account, Again
China's internet authorities once again closed Harper's Bazaar's WeChat account a day after it published an article about the personal life of a celebrity. Read More
China Shutters Harper’s Bazaar and 24 Other Accounts on WeChat
Fashion magazine Harper's Bazaar was among 25 WeChat accounts shut down by China's internet authorities in a wider crackdown on independent media. Read More
5 Takeaways for Luxury Brands from Political Celebrity Missteps in China
Luxury brands would do well to heed these situations when celebrities’ political positions had repercussions on the brand they represented in China. Read More
Chinese Supermodel Ming Xi Pulls Out of amfAR Gala Over Dalai Lama Auction
The Chinese model and former luxury brand ambassador Ming Xi pulled out of the amfAR Gala Cannes to protest the auction of a meeting with the Dalai Lama. Read More
Dior’s Controversial New Ambassador Notably Absent from Show
Christian Dior's controversial new China ambassador, Angelababy, was absent from the recent cruise collection show as debate about her raged on online. Read More
Why Bigger Isn’t Always Better for China’s Overcrowded KOL Market
A recent report by digital intelligence company L2 explores the booming KOL economy in China and offers tips for luxury brands. Read More
