chinese celebrities

Hong Kong actor Shawn Yue, who is the brand ambassador for Tommy Hilfiger in China, had the largest influence on consumer purchases in Q4 2018. Read More

Attempting to eliminate fake-follower buying in China, the state media CCTV investigated the behind-the-scenes supply chain of this grey market. Read More

China's internet authorities once again closed Harper's Bazaar's WeChat account a day after it published an article about the personal life of a celebrity. Read More

Fashion magazine Harper's Bazaar was among 25 WeChat accounts shut down by China's internet authorities in a wider crackdown on independent media. Read More

Luxury brands would do well to heed these situations when celebrities’ political positions had repercussions on the brand they represented in China. Read More

The Chinese model and former luxury brand ambassador Ming Xi pulled out of the amfAR Gala Cannes to protest the auction of a meeting with the Dalai Lama. Read More

Christian Dior's controversial new China ambassador, Angelababy, was absent from the recent cruise collection show as debate about her raged on online. Read More

A recent report by digital intelligence company L2 explores the booming KOL economy in China and offers tips for luxury brands. Read More

While luxury brands often collaborate with Chinese celebrities, here are six partnerships that caught our attention for having stirred up controversy. Read More

Since French luxury brand Christian Dior appointed Angelababy as its China ambassador, the response on social media has been fierce. Read More