chinese brands
Chinese Consumers Ditch Foreign Fashion And Luxury Brands For Local Options: McKinsey Report
Homegrown Chinese fashion and luxury brands are outpacing their global rivals thanks to major strides in production and consumer engagement. Read MoreMcKinsey Report: 5 Key China Consumption Trends For 2023
As China remains challenged, how can brands best prepare for 2023? McKinsey presents five trends that will shape consumer behavior in the new year. Read MoreAs Nostalgia Soars, ‘Laozihao’ Brands Find A Way Forward
Laozihao, or Chinese time-honored brands, are getting their own museum in Shanghai. Here’s why luxury should keep tabs on these iconic names. Read MoreChoosing A Global Identity In The Age Of ‘Brand China’
As Chinese companies expand globally, executives need to determine the extent to which their brand should be associated with a Chinese identity. Read MoreBurberry Wins London Fashion Week
London Fashion Week offered the weird and wonderful but in terms of engagement with Chinese fans, efforts were surprisingly limited. Read MoreWhat Are The Vulnerable Luxury Sectors In China?
Surprisingly, some luxury brands are scoring big in China post-COVID-19. But rising local brands in specific sectors could upend their trajectories. Read MoreWill Chinese Fashion Conglomerates Ever Win in the West?
As the economy slows down in China, local Chinese brands look beyond their borders for ways to expand. Read MoreTravel Brands Climb on List of China’s Most Valuable Brands
Chinese travel brands are climbing the list of China's most valuable brands, with brands in international tourism showing the highest level of growth. Read MoreGolden Opportunity: Chinese Jewelry Brands a Solid Match for World’s Luxury Giants
A new ranking of the world's top luxury brands by Deloitte finds Chinese jewelers on par with the likes of LVMH and Kering. Read MoreChina Shopper Report: Local Brands Gain Ground On Foreign Rivals
From skincare to baby formula, a new Bain report finds that foreign brands are losing their cachet to Chinese competitors. Read More