chinese brand ambassador
Chinese Whispers: JD.com Opens Luxury Experience Center, and More
China's second-largest e-commerce platform JD.com opened its first-ever offline luxury experience center in Beijing. Read More
Chinese Whispers: Prada Names a Gen-Z Spokesperson to Rejuvenate the Brand, and More
Italian luxury giant Prada named the Chinese singer, rapper and actor Cai Xukun, who was born in 1998, to be its Chinese brand spokesperson. Read More
Chinese Whispers: WeChat Adds “Stories” Feature in the Latest Update, and More
WeChat's newest "Time Capsule" feature, similar to Instagram Stories, allows users to post instant videos that last for 24 hours. Read More
Chinese Whispers: Marni Lowers Retail Prices, and More
American luxury label Marni announced it has cut prices by an average of 5 percent to 10 percent in China's retail stores. Read More
Are Chinese Millennials Bored of Celebrity Brand Ambassadors?
At a time when Chinese millennials aspire to be KOLs themselves, are celebrity luxury brand ambassadors still relevant? Read More
Trending: After Dior, Angelababy Is UGG’s New Brand Ambassador
Today on social media, Chinese consumers are talking about Angelababy as UGG's new brand ambassador and Gigi Hadid's apology for her 'racist' video. Read More
