china o2o
China’s O2O Retail Leads in Technology, But is Letting Us Down in Content
China's O2O "new retail" scene is missing out on opportunities to connect with consumers in ways that improve their lives. Read More
How Hermès Utilizes WeChat to Provide VIP Experience for Fans
Here is how Hermès utilizing WeChat to not only reach their Chinese consumers, but also to strengthen the prestige and exclusivity of their offerings. Read More
What the ‘BrandZ Top 100’ Tells Us About China’s Luxury Market
Alibaba claimed the top spot for the first time since joining the BrandZ Top 100 in 2015, ending Tencent’s four-year run at the top. Read More
The New Retail: Today’s China is Tomorrow’s America
New Retail models emerging in China can cross borders and influence retailers around the U.S. Online-to-offiline retail will help luxury brands grow. Read More
3 Trends Shaping the Future of Retail for Fashion, Lifestyle and Beauty Brands in China
Here are three major trends that retailers need to know before creating their own "New Retail” strategy to serve the experience-seeking Chinese consumers: Read More
What Adrian Cheng’s New Investments Tell Us About Chinese Millennials
The man behind a shopping mall pioneering the intersection of art and luxury has expanded his investment portfolio to include next-generation businesses. Read More
Ralph Lauren Turns to Online Commerce to Sell High-priced Items in China
Ralph Lauren has developed a sophisticated digital and influencer marketing strategy to revamp its luxury business in China. Read More
How Alibaba is Integrating E-commerce with Brick and Mortar Shopping
Now Chinese shoppers can have online convenience and offline experience in one homey space thanks to Alibaba's "New Retail" initiatives. Read More
Goldman-Backed Chinese Fast-Fashion Label La Chapelle Launches $702 Million IPO
Shanghai-based fast fashion label La Chapelle launched an IPO September 13 to raise $702 million to fund an expansion of its offline retail network. Read More
Alibaba to Open ‘More Mall,’ a Physical Mall Connecting Online Shoppers in China
China's e-commerce giant Alibaba Group is reportedly set to open its first brick-and-mortar shopping mall, called 'More Mall,' in Hangzhou next April. Read More
