china luxury auto
Chinese Overseas Luxury Spenders Turn To Global Payment Card Giant UnionPay For Major Purchases
The high spending limit set on UnionPay allows Chinese consumers to purchase luxury cars like Maserati with a single swipe. Read More
From Luxury Fashion to Cars: Alibaba Bets Big on Augmented Reality
Alibaba's investment in WayRay hints at AR's potential for growth and real-world application in China's luxury market. Read More
Ferrari IPO Makes China Crucial for Courting Growth-Obsessed Wall Street
As the Italian luxury automaker prepares its IPO, it needs to show investors that it has a solid strategy for the world's top emerging market. Read More
How Automakers Can Attract China’s Evolving Luxury Car Shoppers
As Chinese luxury auto purchase motivations shift from status symbol to self-indulgence, brands are changing their advertising strategies in order to adapt. Read More
