children’s day
China’s Retail Festivals Cheatsheet, Part 1
As we approach Singles’ Day, it’s easy to overlook other shopping festivals. Here's part one of our guide to China’s lucrative retail opportunities. Read More
Miu Miu Wants to Build the Next ‘It’ Bag
Miu Miu launched its first advertising campaign centered around a handbag, leveraging the clout of 19 female celebrities. How did it fare? Read More
Does Modern China Really Want a New Three-Child Policy?
As China celebrates Children's Day, it has announced a loosening of laws to allow for the adoption of a new “three-child policy.” Read More
Here’s How Burberry, MCM, Montblanc Celebrated Children’s Day in China
Children’s Day may be less known in the West, but it's a popular one in China. Read below to find out how Burberry, MCM, and Montblanc celebrated the holiday. Read More
Whatever Baby Wants: 5 Savvy WeChat Luxury Campaigns for Children’s Day
Many luxury brands have launched specially-designed Children's Day campaigns for the Chinese market on social media. Here are five WeChat campaigns that caught our attention. Read More
The Top 10 Luxury Kidswear Brands Chinese Mothers Are Crazy About
In celebration of Children's Day, the Chinese holiday for kids, we look at the top 10 children's luxury brands from Gucci to Bonpoint. Read More
