chanel
Chanel Leads WeChat Views For Luxury Brands, Followed By Louis Vuitton And Burberry
One of the slowest luxury houses to go digital, Chanel topped WeChat article view numbers in 2022, beating Louis Vuitton, Burberry, Prada, Hermès, and Fendi. Read MoreOpening The Door To China’s Advent Calendar Market
Following Chanel’s disastrous attempt last year, here’s what luxury brands need to know about the advent calendar space in China. Read MoreLuxury Brands On Alert: Why Your Most Loyal Clients Break Up First
Luxury brands, if managed well, create so much desirability that clients fall in love with the label. But one wrong move could lead to an explosive breakup. Read MoreLuxury Gets More Unaffordable As Prices Hike During Crisis, Inflation, And Looming Recession
Another increase in luxury prices? Hardly surprising. But with some tags having gone up by 80 percent in three years, brands might need to tread carefully. Read MoreHow To Woo Big Spenders? LV, Chanel, And Dior Open VIP Salons At SKP Beijing
At Beijing SKP, Chanel, Dior, and Louis Vuitton have opened dedicated salons for their top VIP spenders. What’s the return on investment? Read MoreWang Yibo Denies Rumors Of Involvement In Sex Scandal
On Weibo, the hashtag “Wang Yibo’s team refutes rumors” (#王一博方辟谣#) has gained over 850 million views as the young actor works to clear his name. Read MoreRegulators Open Eyes To China’s Blind Box Problems
With the blind box retail format proliferating from art toys to fashion and luxury brands, China is putting an end to the sector's regulatory vaccum. Read MoreCelebrities Put Their Might Behind China’s Sustainability Agenda
A sustainability-focused exhibition in Shanghai is showcasing donated pieces from Chinese stars, including model Liu Wen and Chanel ambassador Zhou Xun. Read MoreAs Coach Moves Upmarket, Will Chinese Consumers Follow?
Coach has plans to raise prices in China as much as 20 percent. Will the move boost the handbag maker’s allure or alienate loyal customers? Read MoreWhy Modern Collectibles Are Built for Gen Z
With Gen Z valuing everything that traditional luxury fashion stands against, inclusive brands like Telfar have been on the rise. Read More