Céline
China’s ‘Philophiles’ are ready for Phoebe Philo’s comeback
The legendary ex-Céline designer will launch her new line in September. But will her namesake brand inspire the same loyal global following she cultivated over 10 years ago? Read More
How much damage are French riots causing ‘Brand France’?
The ultimate luxury destination, France had been looking to woo back high-spending Chinese tourists, not scare them away, though the unrest’s impact is likely to be limited Read More
Unfazed By The Resumption Of Outbound Travel, Hermès and LV Boost China Expansion Plans
Opportunities for Chinese consumers to shop abroad are still limited, prompting luxury brands to invest more in tapping VICs in lower-tier cities. Read More
5 Furry KOLs to Know in China’s Booming Pet Economy
Names like Gucci and Moncler are entering the pet economy. In China, the sector is worth $66 billion and comes with its own cohort of four-legged KOLs. Read More
Blackpink’s Lisa and Celine Stole Paris Fashion Week Men’s
K-pop stars such as Blackpink’s Lisa proved a hit on the French schedule. But the real winners were the luxury brands who anticipated their halo effect. Read More
Who Will Scratch China’s $66 Billion Pet Pampering Itch?
Tommy Hilfiger and Celine are the latest names to launch pet accessories lines. How lucrative is the domestic “chongwu” economy？ Read More
What’s Behind China’s E-boy Trend
Overview The “e-girl” and “e-boy” trend became mainstream knowledge in the West when TikTok gained popularity with Gen Z in 2018. Standing for “electronic,” the “e-” persona is nothing new.… Read More
Have Luxury Brands Gone Too Far With Their Recent Price Hikes?
Dior and Celine each announced recent price increases — one of several over the past year. But have these price hikes gone too far? Read More
How Brands Can Avoid the Wrong Celebrity or Influencer in China
These days, China influencers have become a crucial investment. But how can luxury brands keep from picking the wrong one? Read More
LVMH Celebrates Its First Half 2021 Earnings. But Can Growth Continue?
LVMH, Louis Vuitton’s parent company, has done it again. It’s first half earnings for 2021 have beaten analysts’ expectations. Unsurprisingly, Asia continues to drive the luxury giant’s growth. Read More
