Céline
5 Furry KOLs to Know in China’s Booming Pet Economy
Names like Gucci and Moncler are entering the pet economy. In China, the sector is worth $66 billion and comes with its own cohort of four-legged KOLs. Read MoreBlackpink’s Lisa and Celine Stole Paris Fashion Week Men’s
K-pop stars such as Blackpink’s Lisa proved a hit on the French schedule. But the real winners were the luxury brands who anticipated their halo effect. Read MoreWho Will Scratch China’s $66 Billion Pet Pampering Itch?
Tommy Hilfiger and Celine are the latest names to launch pet accessories lines. How lucrative is the domestic “chongwu” economy? Read MoreWhat’s Behind China’s E-boy Trend
Overview The “e-girl” and “e-boy” trend became mainstream knowledge in the West when TikTok gained popularity with Gen Z in 2018. Standing for “electronic,” the “e-” persona is nothing new.… Read MoreHave Luxury Brands Gone Too Far With Their Recent Price Hikes?
Dior and Celine each announced recent price increases — one of several over the past year. But have these price hikes gone too far? Read MoreHow Brands Can Avoid the Wrong Celebrity or Influencer in China
These days, China influencers have become a crucial investment. But how can luxury brands keep from picking the wrong one? Read MoreLVMH Celebrates Its First Half 2021 Earnings. But Can Growth Continue?
LVMH, Louis Vuitton’s parent company, has done it again. It’s first half earnings for 2021 have beaten analysts’ expectations. Unsurprisingly, Asia continues to drive the luxury giant’s growth. Read MoreAre Daigous Tanking China’s Luxury E-Commerce?
COVID-19 has made China’s online flagship stores a new focus for luxury. But with this shift, have daigous gone from minor annoyance to major hindrance? Read MoreHedi Slimane’s Celine Is Riding High in China — For Now
After three years under the helm of creative, artistic, and image director Hedi Slimane, CELINE experienced double-digit growth, driven by Chinese Gen Zers. Read MoreThe 5 Best Luxury Campaigns For China’s 520 Day
520 Valentine’s Day has become a go-to marketing occasion for luxury players that want to remain unique and relevant to local shoppers. Read More