calvin klein
China: This Week In Digital Luxury Marketing
A roundup of new and ongoing campaigns in China through June 23, featuring L'Oreal Paris, Calvin Klein, Coach, Sephora, and Lancôme. Read More
Calvin Klein’s Beijing Sneak Peek Raises Skepticism
This week, models, bloggers and the local fashion elite came together in Beijing for a low-key dinner event hosted by Calvin Klein to celebrate the brand's spring collection. Read More
Second-Tier Brands Using Old Strategy To Learn China Market: Trade Shows
With an ever-increasing number of large mid-range retailers poised to enter the China market via Hong Kong in 2012 and 2013, and China retail sales expected to rise 15 percent… Read More-
Looking Back: A Decade Of Change In The Chinese Luxury Market
At times, it can be easy to forget that China, for most major luxury brands, was a virtual blank slate 10 years ago, and that the market at that time… Read More -
Weekend Event Roundup: Calvin Klein, Minsheng Art Museum In Shanghai
This weekend, two events, one a fashion event capitalizing on Shanghai's decadent 1920s and 1930s image as the "Paris of the East" and the other an art opening, showed how… Read More
