Bytedance
How to Talk About LGBTQ+ in China in 2020
Navigating China's ambiguity towards LGBTQ+ issues is not easy for global brands. But fashion has always been the agents of change. Read More
Pros and Cons of Luxury Brands Taking Runways to China
Luxury brands are deciding to show their runway collections in China, but they must overcome certain factors to fully unlock these opportunities. Read More
App Watch: Alibaba’s Ruwo Courts Gen Zers in the Classroom
Gen Z consumers are looking for more private, interest-based social media communities beyond WeChat. Could Ruwo offer new opportunities to luxury brands? Read More
The BoF 500 2019: The 6 Chinese Figures Helping to Shape the Fashion Industry
This year, The BoF 500, the definitive index of the people shaping the fashion industry, saw six Chinese individuals added to the list. Read More
A Day in the Life of 3 WeChat-Savvy Users
We interviewed 3 WeChat users – a fashion blogger, a consumer trend writer, and a tech expert – about how they spend their time on the super-app. Read More
