brandz
Brand Value Is More Important Than Ever In The Post COVID-19 Era
For the first time, over 17 Chinese brands made it on the latest BrandZ Top 100 brand list, demonstrating the growing strength of Chinese homegrown brands. Read More
What the ‘BrandZ Top 100’ Tells Us About China’s Luxury Market
Alibaba claimed the top spot for the first time since joining the BrandZ Top 100 in 2015, ending Tencent’s four-year run at the top. Read More
The Review: Luxury Funerals, Risky Trade, and 10 New Audi SUVs
In this edition of The Review, we round up breaking news discussed in our daily newsletter from April 2-6, 2018. Read More
What the 2018 Brand Rankings Tell Us About China’s Consumer Economy
The value of China’s top 100 brands has surged 23 percent, driven by the growth of tech and retail companies, according to WPP and Kantar Millward Brown's latest BrandZ rankings report. Read More
Travel Brands Climb on List of China’s Most Valuable Brands
Chinese travel brands are climbing the list of China's most valuable brands, with brands in international tourism showing the highest level of growth. Read More
What’s Behind Luxury’s ‘Brand Value’ Slump in China
A new report on the world's most valuable brands finds that luxury is in a slump thanks to China's luxury slowdown and a re-definition of what "luxury" means to many… Read More
WeChat Developer Tencent Outshines Facebook On ‘Most Valuable’ Brand List
Thanks to the rapidly growing popularity of Chinese mobile app WeChat, a new report names Tencent as one of the top brands in the world. Read More
Jing Daily’s China Luxury Brief
Welcome to Jing Daily’s China Luxury Brief: the day’s top news on the business of luxury and culture in China, all in one place. Read More
Golden Week: 5 Ways Brands Can Make Their Message Count During China’s ‘Shopping Festival’
Because Golden Week is one of the most important shopping times of the year in China, a new report argues that brands need to make sure their marketing rises above… Read More
