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branding

  • Content Commerce

    Homegrown Chinese Brands On The Rise As Foreign Rivals Hunker Down

    Avery Booker  |   Share
    Facing a more challenging economic and regulatory environment China, major global luxury and consumer brands are hunkering down for some tough times ahead. Read More
  • Companies

    Why Manolo Blahnik’s China Trademark Victory Is So Important For Luxury

    Avery Booker  |   Share
    After a more than two decades-long battle, luxury mainstay Manolo Blahnik has declared victory in a landmark trademark dispute in China. Read More
  • Creatives

    Q&A: Wai Social’s Olivia Plotnick on Brand Collaborations in China

    Avery Booker  |   Share
    Jing Daily catches up with Olivia Plotnick of Wai Social to discuss the importance of brand collaborations in China, top trends, and risks to consider. Read More
  • Market Analysis

    Guochao’s Rising Prices Open a Door For Global Luxury Brands in China

    Avery Booker  |   Share
    Rising interest in domestic labels should concern luxury brands that have seen China become crucially important over the past two COVID-defined years. Read More
  • Content Commerce

    Will a Red-Hot Bilibili Become Irresistible to Luxury Brands in 2022?

    Avery Booker  |   Share
    Bilibili’s advertising revenue is one area to watch in the remainder of 2021 and into 2022, as more beauty and luxury brands eye the platform. Read More
  • Content Commerce

    LVMH’s K-Pop Ambassador Strategy a Winning Approach in China

    Avery Booker  |   Share
    Enlisting Korean brand ambassadors has been a successful strategy for brands in China, where K-pop remains influential despite the occasional backlash. Read More
  • Art & Design

    Street Art Pioneer Eric Haze on Collaboration, Creativity, and China

    Avery Booker  |   Share
    Jing Daily recently caught up Eric Haze to discuss brand collaborations, his growing presence in China, upcoming projects, and much more. Read More
  • Content Commerce

    CollaBrands: Ferrari’s Partnerships in Food and Fashion Fuel a Luxury Lifestyle Expansion

    Steven Ekstract  |   Share
    It is little wonder that Ferrari is working with some of Italy’s leading creative talents to expand into a fully developed lifestyle brand. Read More
  • Content Commerce

    Consumers Don’t Hate Your Brand, They’re Just Bored

    Avery Booker  |   Share
    One of the greatest challenges facing luxury brands today is the pressure to push the envelope in their marketing efforts to tap millennials and Gen Z. Read More
  • Content Commerce

    Six Brand Collaborations Chinese Consumers Loved in April

    Julia Lu  |   Share
    Our picks for the most memorable initiatives in China’s active brand collaboration scene from April, including Sotheby's and Pomellato. Read More
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Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

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