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    Why Chinese Shoppers Aren’t Loyal

    Gemma A. Williams  |   Share
    Jing Daily finds that Chinese consumer loyalty is to be retained, not lost, but brands aren’t working hard enough. How does your brand shape up? Read More
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    5 Homegrown Brands That Represented International Women’s Day In China

    Wenzhuo Wu  |   Share
    Jing Daily reviews five best-performing International Women’s Day campaigns that went viral and built allyship with Chinese female shoppers. Read More
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    Loewe’s Content-Commerce Approach is the Winning Luxury Strategy for the 2020s

    Avery Booker  |   Share
    Spanish luxury brand Loewe proves that it is possible to build a strong consumer base through a strong content-commerce-based strategy in China. Read More
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    In China, ‘Information Cocoons’ Eclipse ‘the Big Idea’

    Campaign Asia  |   Share
    Taking a life of its own, Chinese-style marketing has followed neither existing textbooks nor tenets of ad gurus like David Ogilvy and George Lois. Read More
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    Brands Are Chewing Through Digital Agencies in China

    Lauren Hallanan  |   Share
    The challenge is finding a company that's not too big or too small, too local or too global, and smart in the precise areas where you need help. Read More
  • The Top 3 Luxury Fashion Campaigns on WeChat Last Week

    Ruonan Zheng  |   Share
    The editors of Jing Daily choose their top 3 favorite articles on WeChat last week, which include campaigns from Tod's, Valentino and Gucci. Read More
  • China’s High-End Hotels Pay Tribute to ‘Star Wars: The Force Awakens’

    Jessica Rapp  |   Share
    The China premiere of "Star Wars: The Force Awakens" may have missed the mark, but the luxury lifestyle scene continues to woo fans with Star Wars-inspired events. Read More
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    Grand Marnier Targets China’s Young Drinkers

    Jing Daily  |   Share
    While baijiu and beer remain the top of the heap in the China market in terms of volume, among luxury consumers, scotch, cognac, liqueurs, and grape wine have caught on… Read More

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Jing Daily KraneShares China Global Luxury Index

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 02/01/2023

Index LevelDaily Change% Change
284.63+$2.921.04%
LVMHKeringRichemont
+$2+$0.13+$0.08
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