brand collaborations
Film merch is big business for fashion brands. But will the hype fizzle?
Propelled by the likes of Marvel’s flicks and ‘Barbie,’ film merch is fashion’s goldmine. But will it survive rising consumer consciousness of sustainability? Read More
Artist TVBoy on LGBT murals, collabs, and Keith Haring
Provocative street art meets luxury retail: Italian street artist TVBoy reveals the secret sauce of brand x artist crossovers in an exclusive interview with Jing Daily. Read More
Loewe x Paula’s Ibiza, Saks x Jacquemus & More: Global Collabs Of The Week
Sun-soaked Ibizian evenings with Loewe and Le Bambinos on the Riviera herald summer’s pending arrival in this week's collabs. Read More
From Barbie To Bugs Bunny: After 10 Years Of Head-turning Designs, Jeremy Scott Leaves Moschino
Jeremy Scott, famous for his pop culture-heavy collections, has announced the end of his 10-year career as Moschino’s creative director. Read More
How To Create Successful Luxury Collaborations
Amid collaboration fatigue, distinguishing your brand’s project from the fray is more important than ever. Without a story, there is often no value. Read More
Estée Lauder And Shushu/Tong Pair Up For Valentine’s Day
Following a collaboration for the Qixi Festival in 2021, Estée Lauder and Shushu/Tong have joined forces again for Valentine's Day 2023. Read More
When It Comes To Playboy In China, Sex Doesn’t Sell — The Bunny Logo Does
Playboy is looking to revamp its brand image in China during the Year of the Rabbit. But after 30 years of licensing, is it too late for a turnaround? Read More
Tiffany’s First Footwear Collaboration With Nike Sees Lukewarm Reception In China
Tiffany and Nike's black and blue shoes are not impressing sneakerheads around the world so far. In China, the reception was tepid. Read More
Why Retailer-Led Brand Collaborations Are So Successful In China
In China, collaborations between brands and retailers have been on the rise over the past decade, led by local upstarts and established names alike. Read More
The Dalmore Whisky Drops A Rare Kengo Kuma Collaboration
Whisky, wood, and wonder — will Dalmore's new collab with famed Japanese architect Kuma whet the appetites of Greater China’s collectors? Read More
