boys' love dramas | Jing Daily

Market Analysis
Is Boys’ Love Content Still a Promising Brand Opportunity in China?
Julienna Law | Share
Despite China’s ban on the production of “Boys’ Love” (BL) dramas, the genre continues to pick up steam — at home and overseas. What’s behind the trend? Read More
Market Analysis
Will China’s Ban on “Boys’ Love” Programs Hurt Luxury?
Wenzhuo Wu | Share
Beijing has officially banned idol talent programs and Boys’ Love-themed dramas. How will that affect luxury brands operating in China’s market? Read More

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Index Level	Daily Change	% Change
283.97	+$0.84	0.3%

LVMH	Kering	Richemont
+$3.07	+$1.31	+$0.1

Is Boys’ Love Content Still a Promising Brand Opportunity in China?

Will China’s Ban on “Boys’ Love” Programs Hurt Luxury?

Your China Cheat Sheet