boycott
Fukushima fallout: Chinese consumers shun Japanese brands
Chinese consumers are boycotting Japanese products after Japan started releasing treated radioactive water into the Pacific Ocean. How will this impact brands' bottom line? Read More
Is Nike’s growth chapter in China coming to a close?
Analysts are advising investors against buying Nike shares, saying it’s unlikely to meet its growth target in light of the brand’s woes in China. Read More
H&M Returns To Tmall But It’s Far From Business As Usual
H&M has returned to Alibaba's Tmall platform 16 months after the Xinjiang backlash. But can the fast fashion company ever win back local shoppers? Read More
Would Chinese Shoppers Buy A ‘Made In China’ Luxury Bag?
Chinese designers are pushing the frontiers of creativity with localized marketing strategies, leading to the creation of a “Made in China” luxury mark. Read More
Number of Boycotted Brands On Rise In China
Since 2016, China has boycotted 78 foreign companies — a six-fold increase compared to the preceding eight years. How can brands brace themselves? Read More
What Luxury Brands Need to Know About Scandal in China
Looking historically, there is no indication that brands will ever fully escape the cycle of outrage and boycott in mainland China. Read More
Nike Ends Running App in China Indicating Uphill Struggle
Nike’s popular running app has announced the suspension of its services in China. Is the sportswear giant losing even more footing in the local market? Read More
Purcotton Scores With Women’s Soccer Coach Shui Qingxia
After being slammed for a sexist ad last year, Chinese cotton brand Purcotton is doubling down on its women's empowerment messaging. But is it too late? Read More
Furious Chinese Netizens Are Boycotting Lululemon
Lululemon is topping Weibo’s hot search after being fined for selling substandard products in China. Will it lose Chinese shoppers’ trust? Read More
One Year On: How Are Fashion’s Boycotted Brands Faring in China?
H&M, Nike, and Burberry were the targets of Chinese boycotts last March for their stance on Xinjiang cotton. How have they bounced back since then? Read More
