boycott
H&M Returns To Tmall But It’s Far From Business As Usual
H&M has returned to Alibaba's Tmall platform 16 months after the Xinjiang backlash. But can the fast fashion company ever win back local shoppers? Read MoreWould Chinese Shoppers Buy A ‘Made In China’ Luxury Bag?
Chinese designers are pushing the frontiers of creativity with localized marketing strategies, leading to the creation of a “Made in China” luxury mark. Read MoreNumber of Boycotted Brands On Rise In China
Since 2016, China has boycotted 78 foreign companies — a six-fold increase compared to the preceding eight years. How can brands brace themselves? Read MoreWhat Luxury Brands Need to Know About Scandal in China
Looking historically, there is no indication that brands will ever fully escape the cycle of outrage and boycott in mainland China. Read MoreNike Ends Running App in China Indicating Uphill Struggle
Nike’s popular running app has announced the suspension of its services in China. Is the sportswear giant losing even more footing in the local market? Read MorePurcotton Scores With Women’s Soccer Coach Shui Qingxia
After being slammed for a sexist ad last year, Chinese cotton brand Purcotton is doubling down on its women's empowerment messaging. But is it too late? Read MoreFurious Chinese Netizens Are Boycotting Lululemon
Lululemon is topping Weibo’s hot search after being fined for selling substandard products in China. Will it lose Chinese shoppers’ trust? Read MoreOne Year On: How Are Fashion’s Boycotted Brands Faring in China?
H&M, Nike, and Burberry were the targets of Chinese boycotts last March for their stance on Xinjiang cotton. How have they bounced back since then? Read MoreWhat Price Will Luxury Pay for Biden’s Olympic Boycott?
Biden announced a diplomatic boycott of the 2022 Beijing Winter Olympics, and China promised to retaliate. Could this squabble affect US luxury brands? Read MoreShould Brands Worry About Washington’s Crackdown on Xinjiang Goods?
The House has approved a bill to bar imports produced by forced labor in Xinjiang, China. If passed by the Senate, what could this mean for brands? Read More