boston consulting group
A tale of two cities: What divides middle-class consumer values in China?
Consumer behavior, life philosophy and values diverge between "emergent" and "traditional" Chinese cities, according to a new study by BCG. Read More
From Quantity To Quality: Fashion ‘Demand Deepening’ Begins In China, BCG Report
Fashion demand will deepen in China, according to Boston Consulting Group, meaning consumers will seek fewer but better quality goods and services Read More
Key Takeaways from BCG x Tencent 2020 China Social Retail Playbook
The BCG and Tencent’s recently published whitepaper, “2020 China Social Retail Playbook,” reveals the increasing popularity for Social Retail in China. Read More
The Luxury Sector Has a Talent Problem
There is a talent shortage in the luxury industry, but companies in China have been pioneering new ways to train and recruit new business leaders. Read More
China Slowdown a Bigger Concern Than Trade War for Luxury Markets: BCG
Boston Consulting Group said the potential slowdown in Chinese demand is vital in determining the trajectory of the global luxury market in the medium term. Read More
The Big Surprises in Tencent/BCG’s Report on Chinese Luxury Shopping
The latest BCG x Tencent study, based on surveys of 2,620 Chinese luxury consumers, reveals three customer behavior trends. Read More
BCG: China to Drive 70 Percent of Global Luxury Growth by 2024
Sarah Willersdorf, partner and managing director of Boston Consulting Group (BCG), told us about why Chinese luxury consumers are significant and how brands can crack the market. Read More
5 Key Insights from Luxury Daily’s Women in Luxury Conference
What do senior executives from Boston Consulting Group, Chanel, Quintessentially, and more say about the importance of women in the Chinese luxury market? Read More
Luxury Takes Center Stage in China’s Efforts to Boost Consumption
In China, the party is pushing for fundamental changes in social consumption structure, hinting at new incentives for stimulating domestic luxury shopping. Read More
Brand-Savvy, Eco-Conscious Chinese Shoppers to Add US$1.8 Trillion in New Consumption by 2021
A new report by Boston Consulting Group and AliResearch details the new shopper profiles that will be driving the consumer economy into rapid growth. Read More
