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Body positivity

  • Fashion

    The High Risk & Reward Behind Adidas’ China-focused Intimates Line

    Jiaqi Luo  |   Share
    Adidas dove into China’s growing intimates market with its controversial #SupportisEverything campaign. But will it win over customers? Read More
  • Fashion

    Why Victoria’s Secret Body Positivity Spin Won’t Work in China

    Gemma A. Williams  |   Share
    Don’t bank on Western strategies working in the China market is the latest takeaway from the brand ambassador announcements by Victoria’s Secret. Read More
  • Consumer Insights

    Has China’s “Too Skinny” Trend Gone Too Far?

    Adina-Laura Achim  |   Share
    The latest social media craze in China shows ultra-slim women trying on kids’ clothes, but are luxury brands on board with the trend? Read More
  • How Should Luxury Brands Represent Masculinity in China?

    Laurence Lim Dally  |   Share
    Luxury brands have been widely using “Little Fresh Meat” to rejuvenate their brand images as well as attract their legions of fans. Read More
  • Selling Pretty: The Dark Side of Chinese Internet Stardom

    PARKLU  |   Share
    Unlike their Western counterparts, many internet stars in China feel that being conventionally beautiful is a prerequisite for success. Read More

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Jing Daily KraneShares China Global Luxury Index

Track the global market performance of the luxury sector in China. With current news updates, share prices, and stock market data based on Chinese consumer interest, this index monitors the overall health within the market.

Daily Returns: 08/11/2022

Index LevelDaily Change% Change
243.47+$3.531.47%
View Index

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