Birkin bag
Are You Prepared For The New Luxury Trends Of 2021?
Leading new market changes is the key to luxury brand survival. As such, here are the important luxury trends to watch for in 2021. Read More
Asia Drives An Hermès Rebound In Q3
Hermès revealed positive earnings for the third quarter of 2020, as post-lockdown consumers in Asia regained their appetites for products like Birkin bags. Read More
Luxury Brand Hierarchy Explained by China’s New Hit Drama
Chinese TV drama series “Nothing but Thirty” went viral on social media, proving how Hermès secured the top of the luxury brand hierarchy. Read More
Hermès First Quarter Sales Hit By COVID-19
Birkin handbag maker Hermès sales fell by 7.7% in the first quarter as the coronavirus outbreak forced it to close stores across the world. Read More
Hermès Sells $2.7 Million at Guangzhou Store in One Day
Hermès reopened its store in Guangzhou this week, scooping $2.7 million sales in one day, indicating Chinese consumers are ready to start purchasing again. Read More
