becky li
The Secret to Fashion Blogger Becky Li’s Magical Ability to Sell
In a recent interview during New York Fashion Week, top Chinese fashion blogger Becky Li reveals the truth behind her massive selling power. Read MoreIs the Selling Power of China’s KOLs Changing the Nature of Chinese E-commerce Marketing?
We look at four case studies of recent examples of this influence-to-sales shift, and provide tips on how to get the best results from similar partnerships. Read More