Beauty and wellness
Selling Beauty and Wellness to China’s ‘Anti-Emo’ Youth
China’s beauty economy has set its sights on mental health. This means shampoos, bath bombs, and other products claiming to ease "emo" thoughts. Read MoreHow Ancient Chinese Wisdom Is Revolutionizing C-Beauty
A renaissance of indigenous Chinese wisdom has made for a new generation of brands in the beauty and wellness space. Read MoreWhat the Rise of Ayurveda Says About China’s Changing Beauty Market
With a consumer shift toward holistic skincare, Ayurveda’s rising popularity proves that Chinese consumers want wellness that isn’t only skin-deep. Read MoreWhat Brands Need To Know About Young China’s Surgery Boom
Unlike the West’s focus on individuality, a unified standard of beauty haunts Chinese women, so they require different messaging from Western brands. Read MoreChina’s CBD Sweet Spot Has Passed
Just as the stigma around CBD in China was lifting, its use has been banned in cosmetics. But does it really matter to the second biggest beauty market? Read MoreThe New Wellness Trend In China Is Beauty Snacks
China’s young, beauty-obsessed consumers are open to any skincare concept that gives them an edge, and now they’re turning to edible beauty snacks. Read MoreGlossy: Beauty x Wellness Summit
With a number of new beauty and wellness brands coming to market every day and a rising interest in the space from investors, these two industries are rapidly changing. At… Read More