Balmain
Are Virtual Influencers the Future of Luxury Retail?
It’s too early to acknowledge the success of virtual influencers, but at the very least they will pressure real influencers to offer better quality content. Read More
Can Virtual Influencers Make Luxury Brands’ Dreams Come True?
Born out of the enduring consumer enthusiasm for ACG (anime, comics, and games), virtual influencers have caught the attention of luxury retailers. Read More
What Upheaval At One Shanghai Mall Says About China’s Luxury Market
From March 2017 to September 2018, sixteen high-end luxury fashion brands have opened stores or begun the process of opening stores in IFC Shanghai. Read More
Bloggers Without Borders – 7 of the New Breed of Chinese Global Influencer
This new breed of international influencers spend lengthy periods of time in both China and abroad to develop a considerable following of global fans. Read More
Michael Kors Plans to Turn Jimmy Choo Into A Billion-Dollar Brand
Michael Kors' acquisition of Jimmy Choo could accelerate the expansion of the British luxury footwear brand into the Chinese market. Read More
8 High-End Shopping Malls Sought Out by Luxury Brands in China
Here are 8 upscale department stores in China and how they have embraced the "New Retail" business model to connect online sales to their offline business. Read More
Eying Mainland China, Balmain Debuts In Hong Kong
Previously sold only at Lane Crawford, Joyce and Swank, recently the Parisian fashion label Balmain unveiled its first dedicated boutique in Hong Kong. Read More
