bally
Michael Kors and Hony Capital Among Bidders for Jimmy Choo
Michael Kors is set to submit an indicative bid for the upmarket shoemaker ahead of the bidding deadline next week. Read More
Looking for Buyers, Swiss Luxury Brand Bally Shifts Focus to China
Since JAB Holding Company put Bally on the market in April, the Swiss luxury brand has focused on expanding its market in China. Read More
Movers and Shakers: Burberry’s New CEO Starts Next Week
In this week's highlights of movements in the luxury industry in China in June, Conde Nast China gets a new president and Burberry's CEO starts up. Read More
Bally Introduces Chinese Actress Tiffany Tang as First Asia-Pacific Spokesperson
The Swiss luxury brand with a long history in China is seeking to tap a youthful, 'authentic' audience as it strengthens its strategy in its most important market. Read More
10 Great Luxury WeChat Campaigns for Father’s Day in China
Among the many Father's Day WeChat campaigns by luxury brands for Chinese consumers, here are the ones we liked the best. Read More
From Mini Apps to KOLs: 6 Effective Luxury Marketing Campaigns on WeChat
Chanel is bringing WeChat followers to a pop-up store in Shanghai, while Mei.com is using fashion influencers to dish out style tips. Read More
VOGUE Fashion’s Night Out Set For Shanghai Debut
Kicking off in less than two weeks, VOGUE's global late-night shopping event "Fashion's Night Out" is set to make its Shanghai debut on September 11, with nine malls on Huaihai Lu and a smattering of local boutiques taking part in the festivities. Read More-
BCBG Inks Exclusive Deal With Chinese E-Commerce Platform VIPstore
Under the agreement, VIPstore will be the exclusive online agent in China for all of the brands under the BCBG name, which include Max Azria and the youth-focused BCBGeneration. Read More -
Bally Launches Chinese “Online Flagship” To Tap Growing E-Commerce Market
Two companies that are looking to expand in the China luxury market, the Swiss luxury footwear and accessories brand Bally and Italy's e-commerce powerhouse Yoox, have teamed up for Bally's official Chinese-language "Online Flagship," which launched this week. Read More -
Trend To Watch: Luxury Automakers Moving Inland
Following the lead of luxury brands like Louis Vuitton and others, luxury automakers too are looking to inland China for long-term growth. Read More
