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How Luxury Can Score With China’s College Entrance Exam
A significant milestone for Chinese students, the college entrance exam is an opportunity for brands to connect with consumers. Which ones passed the test? Read More‘Into the Chinaverse’: Looking Ahead at China’s Metaversal Roadmap
A recent study from global innovation agency Fabernovel looks into how brands can navigate evolving attitudes within the Chinaverse. Jing Daily rounds up the key takeaways. Read MoreByteDance Debuts in the Metaverse With New Social App
ByteDance tested a social app called Party Island — the first metaverse social product it has launched. But will it become the metaverse’s Facebook? Read MoreDoes Bilibili’s Livestreaming Ban Foreshadow More Pains for China’s Gaming Sector?
Gen-Z favorite platform Bilibili will ban the livestreaming of more than 60 video games as Beijing renews its crackdown on the industry in 2022. Read MoreWhat Opportunities Does the Metaverse Hold for Luxury Brands in 2022?
The convergence of our physical and digital worlds via metaverse platforms has become an opportunity for luxury — one where China leads through innovation. Read MoreWill China’s Big Tech Crackdown Affect Luxury
Alibaba’s internet browser has been removed from various Chinese app stores, an escalation of the conflict between Big Tech and Beijing. Read MoreNo Dice for Alibaba Group’s Monopoly
Alibaba’s woes drag on as Beijing continues to clamp down on big tech. This latest move targets the owner of South China Morning Post’s media interests. Read MoreIs Baidu’s New Livestream Investment Really Fraudulent?
YY Live, the livestreaming platform Baidu plans to buy for $3.6 billion, has been deemed fraudulent in a Muddy Waters Research report. Read MoreHow Chinese Tech Builds Trust, Part III: Why Targeted Advertising Is Broken
In China, hyper-targeted advertising has been substituted with greater complexity, and there is never a straightforward answer to the question. Read MoreHow Chinese Tech Builds Trust: A CCI Series
The first installment of Content Commerce Insider’s new series demystifies the fundamentals that drive Chinese e-commerce. Read More