baidu
China’s Retailers Eye Potential Of ChatGPT And Other AI Chatbots
Releases of advanced Chinese AI chatbots are highly anticipated. But hasty adoption could lead to mistakes likely to be quickly identified by consumers. Read More
Big Tech Has Seen The Potential Of China’s Web Novels And Short Dramas. When Will Luxury Follow Suit?
ByteDance, Baidu, Kuaishou, and Xiaomi are venturing into web novels and short dramas to realize a new monetization model. Brands should take a leaf out of their book. Read More
Dior Takes Its Chinaverse Presence To New Heights With Second Virtual Showcase
Dior is making waves again by streaming its Paris Fashion Week show within Baidu’s virtual space, following on from its digitized exhibition in April. Read More
Prada Captures China’s Attention With Help From The Metaverse
To celebrate the release of its Fall 2022 collection in Beijing, Prada joined forces with Baidu’s XiRang to create an interactive livestream of the runway. Read More
Baidu Extends Metaverse Push With Virtual Hosts
Baidu is taking the next step in its ambitious Web3 rollout. Will the use of virtual hosts allow the tech gaint to dominate China’s metaverse? Read More
How Luxury Can Score With China’s College Entrance Exam
A significant milestone for Chinese students, the college entrance exam is an opportunity for brands to connect with consumers. Which ones passed the test? Read More
‘Into the Chinaverse’: Looking Ahead at China’s Metaversal Roadmap
A recent study from global innovation agency Fabernovel looks into how brands can navigate evolving attitudes within the Chinaverse. Jing Daily rounds up the key takeaways. Read More
ByteDance Debuts in the Metaverse With New Social App
ByteDance tested a social app called Party Island — the first metaverse social product it has launched. But will it become the metaverse’s Facebook? Read More
Does Bilibili’s Livestreaming Ban Foreshadow More Pains for China’s Gaming Sector?
Gen-Z favorite platform Bilibili will ban the livestreaming of more than 60 video games as Beijing renews its crackdown on the industry in 2022. Read More
What Opportunities Does the Metaverse Hold for Luxury Brands in 2022?
The convergence of our physical and digital worlds via metaverse platforms has become an opportunity for luxury — one where China leads through innovation. Read More
