baidu
Is Baidu’s New Livestream Investment Really Fraudulent?
YY Live, the livestreaming platform Baidu plans to buy for $3.6 billion, has been deemed fraudulent in a Muddy Waters Research report. Read MoreHow Chinese Tech Builds Trust, Part III: Why Targeted Advertising Is Broken
In China, hyper-targeted advertising has been substituted with greater complexity, and there is never a straightforward answer to the question. Read MoreHow Chinese Tech Builds Trust: A CCI Series
The first installment of Content Commerce Insider’s new series demystifies the fundamentals that drive Chinese e-commerce. Read MoreTencent Seeks Greater Share Of China Tech Market
Tencent sent a preliminary offer to acquire the search engine operator Sogou for $2.1 billion, which would grow its already-large tech market share. Read MoreCan Voice Shopping Become China’s Favorite Retail Hack?
Voice commerce is fast becoming the future of retail, but there are still some challenges that lay ahead for this exciting technology. Read MoreCan Luxury Brands Survive In China Without Online Partners?
With the rise of online shopping in China, it’s become increasingly important for global luxury brands to form a partnership with an e-commerce company. Read MoreWill CEO Livestreaming Work For Luxury Brands?
Some CEOs of major Chinese businesses are now hosting livestreaming sessions, but could this work for Western luxury brand CEOs as well? Read MoreWorry-Free Strategies Luxury Brands Can Learn From China
Western luxury brands can learn from the rise of the worry-free narrative in China, helping them better navigate the crisis and connect with consumers. Read MoreKey Takeaways from BCG x Tencent 2020 China Social Retail Playbook
The BCG and Tencent’s recently published whitepaper, “2020 China Social Retail Playbook,” reveals the increasing popularity for Social Retail in China. Read MoreYouzan: the Booming Leader of WeChat Commerce
Youzan managed to stand out as a leader in the very competitive market of WeChat stores. The company’s revenue and GMV are booming. Read More