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Luxury Brands in China Lean Into Virtual Idol Campaigns
We analyze digital brand campaigns from Givenchy, Burberry, and Armani. Read More
Suning Makes Moves Into Luxury Commerce and Douyin Content
Following in the footsteps of rival JD.com, mega-retailer Suning is making a bigger push into content and high-end commerce with recent bold moves. Read More
Beauty Trends in the Time of Social Distancing
COVID-19 has brought on a host of unforeseeable challenges to the beauty industry. Yet, some of the latest trends have emerged as the lockdown continues. Read More
In Luxury, Leadership is Crucial in a Crisis
Disruption, whether it comes from the virus outbreak or technology, is always trying for brands. But what gets everyone through it is leadership. Read More
Tencent Fuels $125 Million into Farfetch’s China Growth
Farfetch announced today that it has secured a $125 million investment from WeChat owner Tencent to accelerate its growth in China. Read More
What We Learned from WeChat Luxury Campaigns in 2019
Luxury brands continued to experiment with WeChat Mini Programs in 2019, from AR participation to membership programs, we outline the year’s best efforts. Read More
Dolce&Gabbana Appoints a New Asia Pacific CEO & More
The appointment of Carlo Gariglio as the D&G CEO for Asia Pacific region is seen as the brand’s first comeback to the China market. Read More
China’s Changing Masculinity Propels a Brand New Idol
What is the latest male idol like in China? One thing is for sure: He's a far cry from the K-pop idols of years past. Meet Li Xian. Read More
Harrods’ Beauty Director on Innovation and Savvy Chinese Shoppers
Jing Daily talks with Harrods’ Director of Home and Beauty, Annalise Fard, on how stores like Harrods can stay exciting for the modern Chinese consumer. Read More
The Commercial Opportunity of Gender Fluidity
There's a growing desire among brands and consumers for products that aren't just for men or women -- it's a way to break traditional gender roles in China. Read More
