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Li Ning Leads the Charge of Chinese Luxury Brands
While it’s not fully luxury, China’s Li-Ning became the first Chinese brand to enter the Jing Daily KraneShares China Global Luxury Index top 10. Read More
5 Risks That Could Derail China’s Luxury Market
China might seem like the answer for luxury growth, but there are risks in the medium term that could derail this burgeoning luxury market. Read More
Gen Z’s Shift To Digital & Sustainable Luxury Is No Joke
Established luxury brands must not only provide young customers with relevant brand messaging and product categories but also truly sustainable solutions. Read More
Four Ways To Rethink Luxury Retail Location
Luxury brands traditionally open shops in high-status locations to connect with area consumers. But there are other crucial factors they must consider. Read More
Will Biden’s Chinese Biz Ban Hurt US Luxury In China?
Biden expanded a ban prohibiting Americans from investing in Chinese companies that sell surveillance, which is likely to hurt luxury brands in China. Read More
Apple Sets Record Quarter Thanks to China’s 5G Appetite
Apple’s revenue in China jumped a staggering 87 percent to $17.7 billion, propelled by strong demand for its first 5G smartphone. Read More
CollaBrands: A Special Delivery for Heritage Brands
Creative brand collaborations surprise and delight consumers with unusual pairings for products and experience, with the leading partnerships often creating new markets for the brands involved. Read More
The Return Of Luxury Brick-And-Mortar: 4 Reasons To Go Back
When the world reopens, luxury brick-and-mortar will rebound swiftly, but returning consumers will expect to find something completely different. Read More
3 Reasons ‘Purpose’ Is Today’s Hot New Marketing Trend
Luxury consumers expect their brands to take a position on social issues, and the ones that helped combat the COVID-19 pandemic are thriving. Read More
China Twitter Lock Signals That US Brands Must Prioritize Human Rights
Now that a new administration in charge, should US companies be prepared to raise their standards on human rights issues? Twitter is already. Read More
