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Apple Opens a Douyin Account. Will It Pay Off?
Apple continues to capitalize on the popularity of short video platforms like Douyin to drive engagement and connect with fans. Read More
As COVID Spikes in China, Could Luxury Sales Stumble?
China is facing its biggest COVID wave since Wuhan. As cities like Shanghai and Shenzhen go into lockdown, should luxury brands brace for a bumpy ride? Read More
How Have China’s Regulatory Policies and Stimulus Shaped Its Equities for 2022?
While the US pursues regulatory rate hikes, China has entered a period of easing restrictions. So are Mainland equities prime for growth in 2022? Read More
Apple and Burberry Ride Out Their China Successes as VF Regroups
New Apple launches and Burberry’s full price sales enabled both companies to stay ahead in China’s COVID-stunted economy. Read More
What’s Really Behind Meta’s Stock Disaster?
Meta’s disastrous stock plummet was supposedly due to Apple’s heightened privacy standards. But perhaps there’s more to it than that. Read More
Why High Prices Don’t Define Luxury for Gen Zers
Most people think of luxury as “expensive.” But the price doesn’t make a product more luxurious to Gen Z. We explain why. Read More
Why Luxury Needs to Think Differently About Sustainability to Reach Gen Z
Luxury isn’t about craftsmanship or quality because that is not rare in luxury. Yet, the ability to innovate or inspire is. Read More
Will China’s Sputtering GDP Crush Luxury Brand Hopes?
China’s gross domestic product slowed down last quarter due to a slew of factors. So should the luxury market prepare for hard times? Read More
Why China’s Youth Pay For Luxury With Credit
Rising incomes and high consumer confidence have helped boost the China market. But there’s another emerging factor: consumer credit. Read More
5 Reasons ‘New Luxury’ Is the ‘New Normal’ in China
Starbucks isn’t strictly a luxury brand, but it holds a position as ‘New Luxury’ in China, where consumers are searching for prestige and self-identity. Read More
