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Take a look at five Chinese New Year ads that mixed traditions with modernity and garnered positive reactions from consumers during this year's holiday. Read More

The most popular Italian destinations for travel shopping are seeing fewer Chinese shoppers, but that doesn't mean the tourists aren't there. Read More

Chinese mobile payment data from the recent Lunar New Year revealed emerging trends that businesses abroad need to watch. Read More

Selfridges & Co. created a winning digital campaign, with a lifestyle-driven focus that resonated with the younger Chinese audiences. Read More

Retailers that rely on Chinese tourist spending can quickly benefit from adopting mobile payment options like Alipay and WeChat Pay to boost consumption. Read More

Perhaps the entire luxury industry in London lacks a comprehensive marketing strategy for China’s largest holiday -- the upcoming Chinese Lunar New Year. Read More

Recent reports have noted that Chinese tourists are shopping less, but that's not the whole story as those same travelers are spending more overall. Read More

More than 7 million Chinese tourists are expected to travel abroad during the Lunar New Year, and those travelers are booking luxury experiences. Read More

As the Chinese e-commerce law took effect on January 1st, Daigou are getting very creative to continue their work in a more restrictive environment. Read More

Luxury brands’ “Great Chinese Dream” is largely dependent upon China’s millennial and Gen-Z shoppers. But what if this promising outlook is partially fueled by debt? Read More