alibaba group
Tag Heuer Names Angelababy Brand Ambassador, Shrugs Off Dior Controversy
Swiss luxury watch brand Tag Heuer appoints the controversial Chinese celebrity Angelababy its brand ambassador on the heels of the Dior controversy. Read More
This Report Ranks 89 Brands for Digital Performance
Burberry and Cartier are leading fellow luxury brands in terms of digital optimization in China, according to a report published by L2. Read More
Chinese Millennials Spend More on Credit Alipay Report Says
A new study reveals that Chinese millennials have become accustomed to spending on credit, and pay on time, offering China's economy a boost. Read More
Norwegian Cruise Line Partners with Alibaba to Enter Chinese Market
Norwegian Cruise Line hopes to leverage Alibaba's consumer insights, data, and marketing tools for the launch of its Chinese cruise operations. Read More
Alibaba’s Alitrip Rebrand Reveals Big Bet on Chinese Millennial Travelers
Alibaba Group is replacing its Alitrip brand with a new, hipper, brand that it hopes will appeal to Chinese millennial travelers. Read More
