agility
What Chinese Online Platform Is Right For Your Luxury Brand?
With Chinese consumer growth booming, more luxury brands are investigating China’s social commerce platforms. But what are the differences between them. Read MoreA Look at China’s Fickle but Affluent Gen-Z Consumers
China's affluent Gen-Zers have a somewhat contradictory view of themselves, a new report by Agility Research Group finds. Read MoreTo Logo or not to Logo? Navigating China’s Hot Logo Trend
For fashion houses, the risk lies in how far they can push this logo trend while still feeling authentic to consumers. Read MoreMillennials Demand Transparency From Luxury Brands
The millennial generation demands transparency and authenticity at a time when luxury is becoming more institutional, with more brands and fewer companies. Read More