advertising china
Opinion: The Golden Period is Over for Celebrity Endorsement
Celebrity endorsement has been an effective way for luxury brands to market in China, but it may be changed for at least three reasons. Read More
Interview: Liu Qing, Porsche’s Go-To Talent From China’s Creative Generation
Jing Daily interviews Chinese creative professional Liu Qing, who has designed ads for the likes of Lancôme, Porsche, Volkswagen, and many more top global brands. Read More
